Health & Wellness Industry Projects

BRAND | COPY | WEBSITE DESIGN | DIRECTORY DEVELOPMENT

We had the joy of collaborating with Amanda Spence, an inspiring visionary, and now a cherished friend, on a brand and website design project for The Holistic Collective. This project wasn't just about crafting visuals; it was about bringing to life a vision that could transform countless lives in Middle Tennessee. The Holistic Collective is a unique concept, a conduit between those seeking alternative healthcare options and a wide variety of holistic providers.

For this project, we meticulously crafted a brand design that would resonate with the diverse array of providers and clients who would interact with the brand. We integrated these design elements into a comprehensive, user-friendly website, complete with directory functionality to seamlessly connect patients with the care they seek. Amanda's vision went beyond just creating a business; she sought to create a community. Our copywriting encapsulated this, injecting the passion and commitment Amanda carries for holistic healthcare into every word.

BRAND | COPY | WEBSITE DESIGN

For Trisha Swanger, we crafted a brand and website design that’s as colorful, bright, and confident as the transformative experiences she offers her clients. Our design reflects Trisha’s vibrant approach to teaching clients to step out from being wallflowers to embracing a bold, confident presence. With a palette that pops and visuals that energize, we've created a space online that embodies the essence of Trisha’s coaching philosophy—encouraging everyone to shine brightly in their own lives. Working with Trisha was an inspiring journey, showcasing the power of confidence through design.

BRAND | COPY | WEBSITE DESIGN

For MobileSonix, a Florida-based mobile ultrasound service, we delivered a brand, website, and copy that reflect the cutting-edge and comprehensive nature of their services—ironically, excluding baby ultrasounds. Our design captures the essence of their professionalism and accessibility, with a clean, modern aesthetic that communicates the ease and convenience of their mobile offerings for doctor's offices. This project was about clarity and trust, ensuring that every element conveys MobileSonix's commitment to helping providers expand their service and convenience for their patients.

BRAND DESIGN

For Music City Pilates, run by the dynamic Jen Peters, we designed a brand that hits all the right notes—merging vintage charm with the fluid grace of Pilates. Reflecting Nashville's iconic music scene, our branding incorporates slightly vintage vibes that resonate with the studio's location and ethos. The client's request for a font with "kick your butt vibes" led us to select a bold, impactful typeface that motivates and energizes, perfectly complementing the studio’s spirited approach to fitness. This brand design encapsulates the essence of Music City Pilates: a place where strength meets rhythm, and movement creates harmony.

BRAND DESIGN

We had the fantastic opportunity to work with Vanessa Flores and Sam Gonzalez, the dynamic duo behind Kettlebell Kickstart, on their brand design. This project was all about inspiring men and women to embrace a healthier lifestyle through the power of targeted kettlebell workouts.

Kettlebell Kickstart isn't just a fitness program; it's a lifeline to vitality and an active life, enabling people to feel their best, have the energy to play with their kids, and overall, live a healthier lifestyle. Vanessa and Sam needed a brand identity that encapsulated this transformative experience.

Our creative journey led us to a design that blends strength, movement, and vitality – mirroring the experience Kettlebell Kickstart offers to its clients. We delivered a brand design that is as dynamic and motivating as the high-impact kettlebell workouts they champion.

Working with Vanessa and Sam was a thrill. Their passion for wellness and their commitment to making fitness accessible and enjoyable was not only inspiring, but it also fueled our creativity, resulting in a brand design that truly embodies the spirit of Kettlebell Kickstart.



BRAND DESIGN

Embodying luxury and personal transformation, our team was thrilled to create a unique brand design for Bellrose Wellness, a boutique body sculpting and physical therapy office, owned by Claire Dean. Named after her two daughters' middle names, Claire envisioned a brand identity that was deeply personal and reflected the transformative journey she takes her clients on.

Our creative challenge was to merge the high-end luxury feel of her bespoke services with the heartfelt symbolism of the bell and rose elements. We meticulously crafted a logo that artistically combined these elements, creating a powerful symbol that encapsulates the essence of Bellrose Wellness.

The final design is not only a visual treat, but also a fitting tribute to the ethos of Bellrose Wellness. It captures the luxury of their offerings, the personal journey of transformation that they guide their clients through, and the intimate, familial values that lie at the heart of Claire's business.



BRAND | COPY | WEBSITE DESIGN

Transforming a lifelong dream into a thriving reality, Deanna Alexander, the compassionate soul behind Healing Cypress Massage & Wellness, partnered with us for a full brand and website design project. Our work also included crafting compelling copy that encapsulated the healing spirit of her practice.

Deanna's passion for massage therapy is rooted in a deep desire to bring comfort, restoration, and balance to her clients' lives. Inspired by this, we crafted a brand identity and website design that exudes tranquility, serenity, and wellness. The design mirrors the calming environment Deanna creates for her clients, where tension melts away, and healing begins.

Our copywriting efforts aimed to voice Deanna's passion and dedication to wellness. The result is an engaging narrative that not only positions Healing Cypress Massage & Wellness as a sanctuary for relaxation and rejuvenation, but also shines a spotlight on Deanna's journey and the warm, nurturing spirit that drives her practice.

BRAND | WEBSITE DESIGN

Stepping into the dynamic world of fitness, we embarked on a brand and website design project for Hayes Street Fitness, a vibrant gym located in the heart of downtown Nashville. This project held an extra dash of excitement for me, Makena, as it brought an unforgettable personal moment to life.

Our team rolled up their sleeves to shape a brand identity and website that captured the energetic atmosphere and strong community spirit of Hayes Street Fitness. We highlighted their top-notch facilities and diverse training programs, inviting city dwellers to embark on their own unique fitness journeys right in the hub of Nashville.

As the designer behind the brand, I had a truly surreal experience in 2022. While holiday shopping with my dad, we unexpectedly stumbled upon the storefront of Hayes Street Fitness. Witnessing a logo I designed, prominently displayed in downtown Nashville, brought a sense of accomplishment and pride that's hard to put into words. Seeing my work come alive in this way was a memory I will always treasure.

BRAND | COPY | WEBSITE DESIGN

On this unique project, we had the pleasure of collaborating with BioRenew Functional and Integrative Medicine, a forward-thinking medical practice that bridges the gap between traditional and integrative health. This transformative brand and website design project also involved carefully crafted copywriting to effectively communicate their distinctive approach to wellness.

Guided by their deep-rooted belief in a whole-person approach to health, we designed a brand and website that mirrored the innovative spirit of the practice. We ensured that the aesthetic was a balance of professional and approachable, reflecting their philosophy of personalized care. The copy was meticulously written to explain their multifaceted approach to treatment, that seeks to identify and address the root causes of illness, rather than simply treating symptoms.

This design and writing project truly resonated with our team, as it was an opportunity to amplify a voice in the healthcare sector that is deeply committed to empowering patients to achieve optimal health. We are proud to have helped shape BioRenew Functional and Integrative Medicine's digital presence, enabling them to connect with a wider audience in their mission to revolutionize healthcare.

BRAND | COPY | WEBSITE DESIGN

Step into the realm of transformative wellness with Julianne Ford - a dedicated health and wellness coach who believes in the power of innovative healing modalities. In this exciting brand and website design project, we were privileged to work with Julianne, whose specialty lies in offering an array of unique products designed to alleviate pain and elevate overall health.

Using her understanding of patches and frequencies, Julianne offers a different take on traditional wellness approaches. The design and branding we developed for Julianne encapsulate this unique and futuristic aspect of her services, translating her passion for healing into a visually stunning digital presence. 

Julianne's website now offers a seamless user experience, guiding visitors through her array of services, each explained in easy-to-understand language. Her brand captures the essence of her philosophy - welcoming, innovative, and transformative, giving potential clients a glimpse into the enriching journey they are about to embark on with her. The project was a true blend of science, art, and the shared desire to bring positive change to people's lives.

BRAND DESIGN

Ready to tap into the youthful, forward-thinking crowd, Mary Beth Ada, an independent Arbonne consultant, approached us with a vision. Her goal? An organic yet warm brand that radiates appeal to a new generation looking for a resilient income stream and a life of their design. 

For Mary Beth, we focused on crafting a brand that embodied her vibrant personality and her commitment to providing high-quality Arbonne products. We created a design that perfectly married the organic essence of Arbonne with an inviting, warm aesthetic, capturing the essence of Mary Beth's mission. 

The final result was a brand that serves as a visual representation of Mary Beth's dedication to helping her audience build a meaningful life and a resilient income. With its youthful energy and warmth, the new branding harmoniously echoes the spirit of Mary Beth Ada - a committed Arbonne consultant with a big heart and a clear vision.